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Monidor Oy

Finland
Equity
Health
MedTech
Growth Market

Better patient care with remote monitoring technology


Marketing content

Key investment highlights

Monidor's remote monitoring service is sold as a recurring revenue model, and it is highly profitable. It has already been commercialised in Finland, where the company has won the first two tenders. Market expansion has also begun in Sweden, Switzerland, and Japan.  

High demand for digital healthcare solutions to improve efficiency in hospitals and home care. Shortage of nurses, doctors, and resources due to increasing healthcare expenditure threatens patient safety. 

The market for remote infusion therapy and key vital signs monitoring is experiencing rapid growth. According to global market forecasts, the industry is projected to achieve an impressive annual growth rate (CAGR) of approximately 17.6% between 2023 and 2030. During this period, the market is expected to expand from 16 billion USD to a 50 billion USD worldwide. 

Mikko Savola,CEO

„Monidor has developed a remote monitoring solution for infusion therapy that effectively addresses the global challenges in healthcare regarding patient care and optimizing nurses' workflow. We have strong sales evidence in the Finnish market and have initiated marketing efforts in the Nordic countries, Switzerland, and Japan. We have successfully expanded our remote monitoring solution to include vital parameter monitoring, making our business highly promising. Welcome to join us in our growth journey!"

Mikko Savola, CEO at Monidor Oy

Investment information

Type:
Equity offering
Invested so far:
€490,820.00
Equity offered:
11.29 – 24.12 %
Price per share:
€92.00
min investment 6 shares
Number of existing shares:
34,195
Fully diluted shares:
36,895
Pre-money valuation:
€3,145,940.00
Offered units:
10,870
Funding purpose:
Growth
Broker:
Invesdor GmbH
License:
ECSPR

Overview

Company profile

Monidor is a Finnish health technology company founded in 2015. Monidor offers remote monitoring software and devices to detect problems earlier, release more time to care and avoid risk of mistakes. With its service the company helps hospitals improve patient safety, save nurses' and doctors' time and improve workflows.

Inaccurate infusion therapy on hospital wards are frequent as infusion therapy is mainly given manually. Controlling accurate flow rate with roller-clamp is difficult and needs constant infusion status checking bedside which is time consuming. Along with a shortage of nurses can increase patient safety risks [1-5]*. Though there are advanced infusion pumps in hospitals, appr. 2/3 of the infusion therapy is given manually in Europe,  because advanced pumps are expensive and complicated to operate [6]. Thus, Monidor developed its first product, remote monitoring of gravity based intravenous (IV) infusion therapy to help hospitals with this problem.

Monidor's products are user-friendly, compact, and competitive in pricing. Monidor focuses on building a scalable business in international markets and enhancing its solution by integrating the Monidor remote monitoring software with 3rd party infusion pumps and key vital signs monitors. 

Monidor’s vision is to become the leading provider for IV therapy monitoring and key vital signs monitors on hospital wards in Nordics by 2027 and reach annual revenues of 15M€ of which 80% is coming from recurring revenue of remote monitoring and infusion data delivery service. 

*References are listed in the Company's attached Infomation Memorandum.

Products, USP & business model

Monidor offers real time remote monitoring solution for infusions and observing key vital signs.

Monidor products are: 

  • Monidor Remote IV Therapy Monitoring 
  • Monidrop infusion meter - Monidrop infusion meter is used together with remote IV therapy monitoring application
  • Monidor Vitals - Remote monitoring of oxygen saturation and pulse rate. Monidor Vitals software is used with third party devices.

Monidor remote IV therapy monitoring service include a Monidrop device and a remote monitoring application. Monidrop device is an infusion meter, which shows the accurate infusion rate of gravity infusion. Remote IV therapy monitoring application shows the infusion rate remotely and gives notifications for abnormalities in infusion rate. Remote IV therapy monitoring can also be connected to 3rd party infusion pumps. 

Traditionally managed gravity infusions are prone to errors, and they need to be monitored with frequent check-up visits to patient rooms. Monidor remote IV therapy monitoring helps nurses to set the infusion rates more accurately and monitor them with fewer visits to the patient rooms, which saves time for more personalized care. Remote monitoring enables quicker response to abnormalities in infusion rate, which improves patient safety. 

Monidor Vitals was developed as a response to a customer-oriented need for remote monitoring of oxygen saturation and pulse. Usually, oxygen saturation is monitored with measurements every few hours. However, clinical evaluation often fails to detect a decrease in oxygen saturation, which can lead to a deterioration of the patient`s condition and needing intensive care. Monidor Vitals enables continuous measurement and remote monitoring of oxygen saturation and pulse rate, so that changes in the values can be detected more quickly. Monidor Vitals remote monitoring application is used with third party devices. 

Monidor hold patents for a counter device and remote monitoring, as well as a patent for a flow regulator, all of which are either pending or granted. These patents provide Monidor with a competitive advantage and contribute to their intellectual property portfolio. 

Monidor services are offered with highly profitable recurring revenue service business model. 

Market

The global market for remote IV therapy monitoring in healthcare facilities and home healthcare is valued at 2,149 Million USD in 2023. Additionally, the market for respiratory and pulse rate monitoring devices in the same settings is valued at 4,862 Million USD. The compound annual growth rate (CAGR) for the period of 2023-2030 is projected to be 17.6% [8]. 

In Europe, the market for remote infusion therapy monitoring is estimated to be 183.3 Million USD in 2022. Similarly, the market for respiratory and pulse rate monitoring devices in Europe is valued at 647.1 Million USD. In Japan, the market for remote infusion therapy monitoring is valued at 20.5 Million USD, while the market for respiratory and pulse rate monitoring devices is valued at 80.3 Million USD [8]. 

Monidor sells its products and services directly in Finland and through distributors in Europe and Japan. Monidor is aiming to expand to markets that have sufficient technical capabilities and developed infrastructure. Focus is on Nordics, Switzerland and Japan. Monidor strives to build strong partnerships and thereby expand its service portfolio. 

There are a few large companies in the market that are mostly focused on providing their services to intensive care units and operating theatres (see Figure 5 in Information Memorandum). The market is highly fragmented and there are high number of small and mid-sized players.  

Monidor provides services for both hospital wards and home care, which gives the company a competitive advantage. The user-friendliness of remote monitoring, compact devices, and competitive pricing are the company's strengths on the market. 

Sustainability

Monidor Oy prioritises social impact by creating solutions that enhance patient care and improve healthcare efficiency. By developing medical monitoring applications that are user-friendly and accessible, the company aims to make the work of nurses easier and thereby help solve the nursing shortage. 

Monidor also contributes to the sustainability of healthcare by enabling easier access to remote monitoring solutions also for hospital wards and home healthcare. These technologies help to reduce extra visits to isolation rooms, which reduces the use of disposable protective equipment. In home healthcare, remote monitoring enhances the planning of home visits, thereby minimizing transportation-related emissions and easing the burden on healthcare infrastructure. 

Sustainability

Management

  

first name last name, position

Mikko Savola

Co-Founder, Member of the Board and CEO

Mikko Savola is Monidor's co-founder and CEO since 2015. He is an experienced team leader in wireless technology having worked in Broadcom and Bittium for over 11 years.

  

first name last name, position

Veli-Matti Puurunen

CTO 

Veli-Matti Puurunen is Monidor's co-founder and CTO since 2015. He has team leading experience in mobile SW and PC server applications, having worked in Microsoft, Nokia for over 12 years. 

  

first name last name, position

Antti Puolitaival

Co-Founder, Member of the Board and CMO

Antti Puolitaival is a co-founder and Chief Medical Officer at Monidor since 2015. He is a MD, Rheumatologist, Senior Physician at ELOISA Central hospital with over 10 years of experience.

  

first name last name, position

Annika Suvanto 

CCO

Annika Suvanto is the Customer Success Manager at Monidor. She holds a MSc in Nursing and has over 7 years of experience in the healthcare sector. 

  

first name last name, position

Pekka Suutari 

QA Manager

Pekka Suutari is the Quality Assurance Manager at Monidor Oy. He also has operations management, production and engineering experience from working at Innokas Medical for over 15 years.

Distribution of company shares

Shareholder

A
Shares 

B Shares

Total

Ownership and voting % 

1

Mikko Savola  5800 0 5800 16,96%
2 Voima Ventures Fund II Ky  0 3553 3553 10,39%
3 Northern Startup Fund III  0 2864 2864 8,38%
4 Hoitoketju Apu Oy  2000 420 2420 7,08%
5 Verman Group Oy  0 2229 2229 6,52%
6 Innovestor Kasvurahasto II Ky  0 2182 2182 6,38%
7 Länsivantaankype Oy  0 1878 1878 5,49 % 
8 Heat Capital Oy  0 1822  1822 5,33 % 
9 Veli-Matti Puurunen  1450  0 1450  4,24 % 
10 Northern Startup Fund I  0 909  909  2,66 % 
Other shareholders (total 61 shareholders)  750 8338 9088 26,57 % 
TOTAL 10 000 24 195 34 195 100 %

Monidor is a limited liability company and the investor invests directly in Monidor Oy (Ltd.). 

Use of Funds

Icon 1

Maximum Funding Scenario

(Up to €1,000,040  raised)

The planned allocation of gathered funds

  • Sales & marketing Staff 30% 
  • R&D 40% 
  • Sales and Marketing costs 10% 
  • Other costs 20% 

Icon 2

Medium Funding Scenario

(Up to €750,000 raised)

The planned allocation of gathered funds

  • Sales & marketing Staff 40% 
  • R&D 20% 
  • Sales and Marketing costs 20% 
  • Other costs 20% 

Icon 3

Minimum Funding Scenario

(Up to € 400,000 raised)

The planned allocation of gathered funds appr. 

  • Sales & marketing staff 50% 
  • R&D 10% 
  • Sales and Marketing costs 20% 
  • Other costs 20% 

Financial figures & growth

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Valuation

Icon Money

Monidor has experienced development since June 2020, leading to an estimated valuation of €3,145,940 in June 2023, with a price per share of €92. This increase in valuation can be attributed to several key factors. 

Monidor has expanded its product line and secured patents for their innovative devices. Monidor's customer base has grown significantly. The company has established strategic partnerships with distributors in key markets and has achieved a validated recurring service revenue model in Finland by the end of 2022.

Monidor has attracted equity investments to date €3,719,832 and received grants amounting to €970,580. These investments demonstrate external validation and support for the company's growth potential. 

More detailed information on the valuation of the company can be found in the information memorandum.

Exit scenarios

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Trade sale is foreseen to be the best option if Monidor products fits to potential partner’s product portfolio (medical devices). Monidor could be ready for trade sale in 2025 by when international sales have scaled-up similarly as in Finland in 4-5 other countries or company is cashflow positive. 

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IPO is alternative option. Once the first product has established strong position in the EU and Japan market, annual revenue is at least 5MEUR and we are raising money for new product launch and market entries, IPO in Nordic is a good option to raise additional funds. 

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PE is a third option and is possible as company is cashflow positive and growing track.  

Documents

Investment related documents

Log in for more information.

Updates

5.9.2023

New questions and answers - Mikko Savola, CEO of Monidor, has answered questions from investors. 

1. What is Monidor's updated growth plan?
 
Monidor's updated growth plan includes a precise focus on those markets where at least initial success has already been achieved.  Therefore, the focus over the next 12 months will be on increasing sales in the domestic market in Finland and in the markets already opened in Sweden, Japan and Switzerland. Support for long-term international growth will be sought by deepening cooperation with already identified strategic partner candidates, such as leading manufacturers of infusion pumps, patient monitors or medical devices. Limited R&D investments will be directed towards projects supporting rapid growth and non-critical projects will be slowed down to improve profitability quickly.


2. What concrete measures have been taken to deepen cooperation with strategic partners?
 
Monidor is currently in discussions with four major potential strategic partners, including leading infusion pump, patient monitor and medical device manufacturers. The aim is to maximise international sales growth with a strong partner with a global distribution channel and a ready customer base.


3. What concrete measures have been taken to achieve positive cash flow in the next 12 months?
 
Monidor's recurring revenue growth (MRR) has been developing rapidly in the domestic market since 2022 and growth has accelerated with the launch of Monidor Vitals from July 2023. In addition, we have opened new markets in Sweden and Japan during 2023.
The updated growth plan includes the deferral of some of Monidor's non-critical internal R&D investments for the next 6-12 months. The product portfolio is in good shape and the company's billings are growing. By allocating R&D resources to billable project work now, the company will become profitable faster.

4. If the funding is €400,000, how can it be used to achieve the current growth targets?
 
An investment of €400,000 will secure operations for at least 15 months. In that time, three things are expected to be achieved: cash flow positivity, growth comparable to the Finnish market in at least two of the core markets (Sweden, Japan and Switzerland) and a breakthrough in strategic partnerships. Most of the resources will be allocated to opening up the main markets in Sweden and Japan. At the same time, the focus will be on deepening cooperation with already identified strategic partner candidates. Strategic partnerships are important to accelerate market penetration and to exploit synergies in product portfolios. The form of the partnership is not defined, but can range from a distribution, OEM relationship to a partial or full merger depending on the potential partner. The deferral of some of Monidor's non-critical internal R&D investments is an important part of the plan, which in the short term focuses on improving profitability and growth in selected core markets.
 
We are currently in discussions with four (4) potential strategic partners and have started to defer non-critical internal R&D investments by temporarily shifting resources to productive customer projects.

5. Turnover has fallen in the last year, why?
 
Yes, our turnover has experienced a slight decline, but this is due to our strategic decision to shift our business model from equipment sales (one-off sales) to remote monitoring service sales (SaaS-type). This change has proven to be very beneficial, as service sales allow us to generate ongoing revenue and ensure a steadier revenue growth. Service sales already account for more than 50% of our turnover, and we aim to increase this to 80%. We are convinced that this approach paid off right from the start. Hospitals in particular have proven to be long-term customers, once they have found our products useful and reliable.
Although our situation may seem challenging in the short term, we are strongly committed to growing and expanding in the newly opened markets of Sweden, Japan and Switzerland, as well as with potential strategic partners.

6. What amount of funding has been used in the financial figures?
 
The budget figures include a minimum additional funding of €400 000 and a maximum additional funding of €1 000 000. The use of funds and the different scenarios are described in more detail in the information memorandum.

7. Where can you find more information on the new financial figures and the updated strategy?
 
The updated financial figures are presented in the data here. More detailed information on the updated strategy, valuation and asset deployment scenarios can also be found in the company's information memorandum.
 
8. Has Monidor already received enquiries from larger companies for larger investments?
 
We are in discussions with several larger companies and a strategic investment may be one of the options. In addition, we have had preliminary discussions with major VC investors about possible growth funding in the future.
 
9. How liquid are the investments or is there a minimum investment period?
Please read Key Investment Information Sheet (KIIS) Part F (d) "Opportunities for the investor to exit the investment"

31.8.2023

Changes to Monidor's funding round


The Board of Directors of Monidor Oy has decided to extend the subscription period until 10 September and to lower the company's valuation. Monidor is currently negotiating with a major investor for a significant investment in the current round. This investor has proposed a lower valuation and Monidor offers this to all investors who have already invested in the round as well as new investors.


The new valuation is EUR 3 145 940.00 and the updated share price is EUR 92.00. Monidor has also decided to change the minimum amount of the round from EUR 500 000.00 to EUR 400 200.00 and the maximum amount of the financing round to EUR 1 000 040.00. Read more about the valuation here.


Monidor's Board of Directors has also decided to amend the business plan in the light of the new financial outlook. With the new business plan, the company's growth figures have changed. The updated financial figures are presented in the material here. More detailed information about the valuation, use of fund scenarions are also found in the company's information memorandum.

All investors have the right to withdrawl their investment as defined in the Investment terms.

The investors who have already invested is the round before the update, will get the double amount of shares for their investment amount.

29.8.2023

Monidor expands Remote IV Therapy Monitoring in collaboration with B.Braun

Monidor partners with medical device manufacturer B.Braun. B.Braun has operations in more than 60 countries and its global recognition and long experience make it a key player in the medical device industry. Monidor’s and B.Braun’s partnership will progress the supervision of infusion therapy significantly.


Integrating B.Braun’s infusion pumps with Monidor’s remote monitoring
The joint project will integrate B.Braun's infusion pumps with Monidor's remote monitoring. This allows healthcare professionals to remotely monitor infusions administered with B.Braun infusion pumps via the easy-to-use Monidor IV Screen application.
Previously, Monidor remote IV therapy monitoring application was limited to infusions administered without a pump. However, the collaboration breaks this limitation and allows remote monitoring of B.Braun's advanced infusion pumps. The extension greatly improves the versatility of the entire Monidor solution and provides a new level of ease and accuracy in patient care.
The cooperation with B.Braun complements Monidor’s service and opens up new horizons for the company. The partnership will continue to pave the way for innovative business opportunities and set a new standard for remote IV care monitoring solutions globally.


First project in South Savo
The first integration project will be implemented in the wellbeing services county of South Savo ELOISA during the autumn. This development promises measurable benefits for both healthcare professionals and patients, which is expected to improve the quality of care and streamline processes.
 

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24.8.2023

Monidor's investor testimonials

"We invested in Monidor since we believe in the growing market of remote monitoring and the need for patient safety and time balance of the nursing staff. We continue to support the company in scaling the business due to the growing interest outside of Finland and we look forward to the next chapter”. 
Jenny Engerfelt 
Investment Director, Voima Ventures
 

-


"With the persistent overall shortage of labour, aging population and foreseen challenges in recruiting sufficient numbers of staff in the healthcare systems in the western world, it is important to release hospital staff’s time to important tasks from routine work. Monidor’s products are a solution to the fundamental core of these challenges we will be facing - time. I have invested in Monidor as I see their technology improving the work environment for healthcare staff but also making it more efficient altogether"
Sampsa Auvinen
Board Professional, numerous companies 
Chairman of the Board - European Confederation of the Woodworking Industries
 

-


"Monidor has a good CEO and a knowledgeable board, so the team is in good shape. I know this because I have been an employee of Monidor Oy. The business is scalable, and the market will grow in the coming years. Monidor has renowned partners who will help build Monidor's brand awareness and credibility. I am confident that investors will get an excellent return on their investment."
Timo Kolehmainen
R&D Specialist at SPECIM, Spectral Imaging Ltd.
 

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15.8.2023

Update regarding the minimum investment amount

In connection with the announcement of the funding round, there has been a lot of interest from retail investors and therefore Monidor Ltd has decided to lower the minimum investment amount to 3 shares / 552 EUR.

Update regarding the company's options
Number of options allocated increased by 272 options

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Questions from investors answered by Mikko Savola, CEO at Monidor Oy

1. Q: Who are the customers in the 3 countries where it is sold?
A:
- ApoEX, Sweden, home healthcare customers
- Senko Medical, Japan, hospitals and home healthcare customers
- Health Solutions and Support, Switzerland, private hospital chain

2. Q: Is the system protected against possible hackers? What about internet security?
A:
- Software has been developed following AAMI TIR57 standard: " Principles for medical device security - Risk management"
- Monidor security and safety have been evaluated by 3rd party FINCCHTA, link to report 

3. Q: If I invest in Monidor, will I receive regular company reports and, if so, how often?

A:
Monidor will report Quartely basis including executive summary and financial information of the previous period. Typically 2 weeks from end of the period.

4. Q: According to online sources, it seems that Monidor's Monidrop is being sold in the UK through a distributor called Pentland Medical (https://www.pentlandmedical.co.uk/iv-therapy/monidrop-iv-infusion-monitor/)

Is there a reason why information regarding the apparent distribution of the device in the UK seems to be omitted from the investment materials?

A: Pentland medical is our distributor for Monidrop device in UK, they have made very good device sales before corona and it is mentioned with logo in information memorandum in page 14. As remote monitoring technology has been our core business from 2021, we cannot say that we are fully on the UK market. We try to find an expert to support Pentland Medical for remote monitoring software sales to hospital IT, but haven’t yet selected one. UK is very attractive market for remote monitoring technology, but we need to hire experienced people before investing in market entry. It may happen the with money we are raising now. The need and interest among healthcare personnel is there already. 

Notice:

In this update section you will find, among other things, answers to investor questions that reach us. The answers shown originate from the Company and are therefore marked accordingly. Invesdor does not undertake any separate verification of the information received after the start of the financing phase.

If you have any questions about the company, send them directly to us at service@invesdor.com.

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